Borgers&Straathof

Lisa Harmon, director of Creative Services at Smith-Harmon, a Responsys company. She says that emailmarketing design has reached a certain point of maturity. And that companies might want to move a away a bit from these best practices. For example for companies that live from creating emotion and nicely designed images are necessary.  Or think about freestyling for mobile usage.

3 Tips for rethinking you current email design and messages:

1. What is this about?
2. Why should I care?
3. What do I do about it?

How does your email design match these three questions? Want to have free feedback from the experts? Just send us your mailing (newsletter, promotion mailings, or all types of triggered messasges) and Borgers&Straathof does the scan for you. Not only on the above mentioned items though… Don’t be afraid, we don’t bite

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